International bodybuilding icon Kai Greene wants to inspire his fans beyond the world of fitness.
The award-winning bodybuilder, actor and artist is in Adelaide as part of a collaboration with SA activewear label Ryderwear.
“My own personal success is largely empowered by being able to recognise how powerful my thoughts are … thinking and acting and working in a specific way, you can not only create the arms and the chest you want to build, ultimately you can create the life that you want for yourself,” said the American influencer, who has more than five million followers on Instagram.
“If you recognise the ability to … control the ideas that you have in your head and focus on every day, therein lies the power to create and shape your own destiny.”
Greene, who starred in cult Netflix sci-fi series Stranger Things in 2017, has teamed up with Ryderwear for a limited edition shoe and a range of gym wear.
“It’s certainly not something I could have imagined 20 years ago,” he said. “This is a tremendous opportunity and it’s been received so well. We’ve got some great new interesting designs. Ryderwear is on the cutting edge of the industry.”